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Public Realm Action Plan


Public realm improvements and placemaking initiatives are vital tools for economic development, transforming downtown spaces into welcoming areas that foster community gathering, cultural exchange, and social connections—all of which contribute to local commerce.


In 2022, the Downtown SF Partnership partnered with SITELAB urban design studio, Fehr + Peers, and John Bela to develop the Public Realm Action Plan (PRAP). This comprehensive plan outlines physical, programmatic, and organizational strategies to reshape our district’s streets and open spaces.



Public Realm Concepts


The Public Realm Action Plan is organized around six “concepts”, or themes related to a particular aspect of the public realm. Each concept houses district-wide “strategies”, or essential moves, that bring the concept to life.

Pedestrian Paradise

Expand pedestrian space through reclaiming the curb, opening streets, and building better connections

Rediscover Public Open Spaces

Bring new energy and interest to public open spaces through temporary to long term improvements + programming

Let's Green

Campaign to maximize trees and plantings in Downtown streets and opens spaces

Downtown as a Stage

Foster memorable experiences through curation of arts + events

Continue Downtown's Story

Strengthen Downtown's evolving identity through placemaking + wayfinding

Re-energize from the Ground Up

Reactivate the ground floor through targeted revamps + incentive programs

Current Projects

Public Realm Action Plan

Together with stakeholders and community, this Public Realm Action Plan is a roadmap for the next iteration of Downtown SF’s streets and open spaces, through a set of physical, programmatic, and organizational recommendations.

View the Full Plan

Get in Touch

Claude Imbault
VP of Planning & Economic Development
claude@downtownsf.org

Franco Ferraro
Urban Design & Placemaking Manager
franco@downtownsf.org